Clinical Trial Review

Clinical Trial Review

Your Medical Affairs team needs to stay up to date on new clinical data. However, journal articles condensed into a bare narrative are not likely to interest a large audience – internal or external! For learner motivation and engagement, take data out of dense data tables to make it more accessible and remember that science is made for storytelling! Clinical data cannot tell a story if it is locked in a 10×10 table of other numbers and measurements.

Conference Abstract

Conference Abstract

Situation: Researchers presented a new study at the 2018 American Thoracic Society medical conference.  The conference abstract supported a poster, but there was not a podium presentation.  The poster reviewed coal miner’s claims for federal black lung benefits since...
Clarifying Scientific Data

Clarifying Scientific Data

Situation: When discussing new scientific data, it is comfortable to get focused on the specifics.  Percentages. Spread. p-values. However, your audience needs to understand where to look and why that specific information is key. Customer: Brought a series of decks...