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Constructivism focuses on providing experiences for the learner during training.

Constructivism focuses on providing experiences for the learner during training.

by Melody Davis | Apr 20, 2021 | Instructional Design, Training

Quick-Start Synopsis  Constructivism is a learning theory that proposes that learners do better with rich and interactive experiences. Think of activity stations, dissecting animals, or putting together a model of the...
Behaviorism is a learning theory that provides positive reinforcement for learners

Behaviorism is a learning theory that provides positive reinforcement for learners

by Melody Davis | Apr 13, 2021 | Instructional Design, Training

Quick-Start Synopsis  Behaviorism has a long history as a learning theory. It was very popular in the early 20th century. Teachers used the concept to standardize classrooms and design curricula.  Let’s illustrate...
What to do when KOLs engage in “motivated reasoning”

What to do when KOLs engage in “motivated reasoning”

by Jessica McLin | Mar 16, 2021 | Medical Affairs, Training

Quick-Start Synopsis  Every MSL has a story (or several) of a KOL who, despite being repeatedly presented with new data, remained convinced that their outdated opinion was correct. How could the KOL maintain their viewpoint even when presented with robust,...
Dual Coding – Providing an image with narration that explains the image is the most effective way to teach

Dual Coding – Providing an image with narration that explains the image is the most effective way to teach

by Melody Davis | Feb 9, 2021 | Instructional Design, Training

Quick-Start Synopsis  When people give their attention to information, the information is taken into working memory by a verbal channel and a visual channel. Taking in information through two sources (also known as dual...
Supporting a Field Team with Microlearning

Supporting a Field Team with Microlearning

by Melody Davis | Jul 29, 2019 | Instructional Design, Medical Affairs, Training

A field team needs new content to take into the field that is not always about a product. Providing useful data in a quick format helps busy professionals.

Preparing MSLs to discuss epidemiology

Preparing MSLs to discuss epidemiology

by Melody Davis | Apr 8, 2019 | Instructional Design, Medical Affairs, Training

Use interactive elements to keep the learner engaged   Challenge #1: The MSL team has not worked with epidemiologists in the past. Challenge #2: Building a foundational knowledge base on a subject is challenging (and sometimes perceived as ‘boring’)...
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